They use natural materials, sourced sustainably, and our focus is on craftsmanship and ethical production.
They believe that the desire to store, tidy, transport, and explore transcends cultures and generations and this understanding is the starting point for all our designs.
Olli Ella was born in 2009 In London, England. Sisters Chloe and Olivia Brookman set out to create a collection of nursery furniture and baby bedding that was playful, iconic, and above all, beautifully made.
Since it’s launch, Olli Ella has garnered a devoted following, with an ever-expanding collection of pieces for childrens’ spaces, including nursing chairs, rugs, nursery furniture, baby bedding, and much more.
Chloe and Olivia draw inspiration from their children and from their own childhoods. Olli Ella designs are nostalgic at the same time modern, capturing the hearts and admiration of parents, children and design influencers.
Before starting Olli Ella, Chloe and Olivia studied design and art history, and opened a small, quaint art gallery in the heart of London, specialising in 20th century works. Their love of mid-century art translated into this era-inspired furniture design, when they designed and made a nursing chair for Chloe when she was expecting her first baby. This project blossomed and Olli Ella was born, launching the following year with three nursing chairs and a baby bedding collection shortly after.
Chloe lives in Sydney Australia with her family, and Olivia lives in London, England with hers. They speak every day and love every inch of Olli Ella.